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Platinum Winner of the Design Skill Awards 2023

NEUF50

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Best Branded Print & Publication Design
Professional Category
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Architect / Designer:

MARCOM

Studio:

NEUF architect(e)s

Design Team:

Annabelle Beauchamp: DirectionCharlotte Lheureux + Melania Grozdanoska + Héloïse Gachet + Audrey Ste-Marie: ResearchAnnabelle Beauchamp + Ariane Boulanger-Desmarais: Graphic DesignAnaïs Durand + André Moscatelli Gomes Da Silva + Héloïse Gachet + Marie-Sophie Bergeron + Loreline Ceuillerier: Communications

Copyright:

OSA – Ulysse Lemerise

Country:

Canada

For its 50th anniversary, NEUF turned the spotlight on a half-century of projects and collaborations with 12 months of celebrations, events, and sponsorships. The retrospective book “Un demi-siècle et toujours NEUF / Half a Century of Building Storeys” has been produced for the occasion. This imposing tome (26.6 x 21.8 x 5.4 cm) comprises 600 pages of bilingual texts as well as images of the past and the future, all demonstrating the diversity of the firm’s completed projects across Canada, the Americas, in Europe and in Asia. Archives, photographs, anecdotes and interviews retrace the evolution of the organization in parallel with the development of Montreal’s built landscape. This publication was unveiled to the public on November 24, 2022 and gifted to clients and colleagues. It is also available from specialist bookstores as of March 1, 2023.

The book created for NEUF’s 50th anniversary, like the firm itself, is both singular and multitudinous—united like the firm’s great family of colleagues and diverse like its areas of expertise. The challenge was to express this duality in words and images while simultaneously retreading the firm’s history, all within an original publication that had to be distinct from a traditional corporate portfolio. The solution lay in dividing projects, concepts, and anecdotes into 23 articles across 6 categories, each of which presents a specific format, tone, and graphical treatment. These articles combine to form a randomized composition, which makes for an unfettered and dynamic reading experience.

NEUF architect(e)s

NEUF architect(e)s has grown into one of the most diversified architecture and interior design firms in Canada, having completed 7000+ projects since its inception in 1971. With a team of 200+ creative professionals, the firm is operating from three offices in Toronto, Ottawa and Montreal. Its expertise in over nine practice areas has helped build a richly diverse portfolio of work for key institutions of modern Quebec and Canada and allowed it to expand its activities across Eastern and Central Canada, US, Europe and Asia.